“It's too expensive.” — Point at the loss panel: “You're losing that much every month right now. This costs less than one missed job.”

“My customers hate robots.” — “85% of your callers hang up on voicemail today — the AI only ever talks to people you were going to lose. And it says up front it's an AI assistant.”

“I already have voicemail.” — “Voicemail is where jobs go to die: most callers hang up and dial the next shop. gotchu answers, books, and texts them back.”

“I answer on my cell.” — “Mid-job, on a roof, hands full — the calls you physically can't take are exactly the ones this catches.”

“I need to think about it.” — “Totally fair. Month-to-month, cancel any time, no contract — the only real cost of trying it is the jobs you miss this month.”

“Is there a contract?” — “No contract, no lock-in, cancel from your own dashboard in one tap.”

vs voicemail: free, but ~85% of callers won't leave a message — they call your competitor.

vs Smith.ai: live agents, but per-call pricing stacks fast ($95+/mo base plus add-ons per call).

vs Ruby: human receptionists at roughly $245+/mo for a fraction of the minutes.

vs Goodcall: self-serve AI you configure yourself — gotchu is done-for-you: we build it, test it, and stay on the line.